CUSTOMER AVATAR Service: Mobile Fitness Center that brings equipment to your choice of location and includes diet and workout plans. Customer : Typical customer would have the following qualities: Between the age of 22 - 30 College graduate Wears a suit/dress to work Works in government/politics Wears their typical university shirt to workout Wears gloves Loves bragging about their job Has some experience working out Motivated to be healthy What I have described is your average D.C. citizen trying to make a living. I tend to fit some of these qualities myself, such as the age, workout experience, and politics, but overall, it's hard to avoid people with these qualities living in most cities, so It's what my target has to be. Living in the suburbs would be a completely different set of qualities and customers.
Comments
Post a Comment